New report shows wearing activewear to the supermarket can slash grocery shopping times by up to 13 seconds

HIGH PERFORMANCE SHOPPING: A groundbreaking report is set to revolutionise the way we buy groceries.

In a study of over 1000 shoppers, scientists found that wearing activewear to the supermarket can slash shopping times.

Researchers timed the grocery shoppers while wearing activewear to see how long it took them to purchase 18 items from Woolworths Double Bay.

“We then timed how long it took the same 1000 shoppers to buy the same 18 items, but this time they wore regular clothing,” says Jason Bresic, from the Institute of Human Movement.

“The results were astonishing, with those wearing activewear completing their shopping up to 13 seconds faster, and they were also less susceptible to injury.”

Busy mother of two Alana Lorenz (pictured) says the study findings vindicate her supermarket shopping dress code of lycra leggings and a singlet crop top.

“I always knew it was faster. When I switched to activewear 5 years ago, my speed in and around the supermarket aisles improved dramatically.”

In response to the findings, Coles says its considering introducing ‘fast lanes’ exclusively for shoppers in activewear.