Iconic Coca-Cola sign at Kings Cross replaced by a billboard for new Hydrogen Water drink

HARD LAUNCH: In a move shaking up one of Sydney’s most iconic landmarks, the famous Coca-Cola sign at Kings Cross has been replaced by a billboard promoting a brand new health drink: Hydrogen Water.

The decision, spearheaded by City of Sydney Mayor Clover Moore, aims to promote healthier beverage choices in the heart of the city.

The Coca-Cola sign has been a symbol of Kings Cross’s vibrant nightlife and eclectic charm for over 40 years.

However, City of Sydney Mayor Clover Moore believes it’s time for a change.

“We need to reflect the evolving health consciousness of our city,” she announced.

Hydrogen Water is enriched with molecular hydrogen (H2), a powerful antioxidant known for increasing energy, reducing inflammation, and allowing faster recovery times after workouts.

But not everyone is happy with the decision to change the iconic billboard at Kings Cross.

“I’ve been going out in the Cross for years, and the Coke sign has always been there,” says one local nightclub enthusiast.

“I swear this city is going soft!”